I think in systems.

Most engagements start as one problem and turn out to be another. I work across the whole business to find where the real constraint is, then build the thing that moves it.

Where that lands right now

Four areas clients keep pulling me into.

Building AI-native systems

Workflows designed around what models are actually good at.

Agentic SEO

Search that researches, writes and ships without you in the loop.

Automating sales & CRM

A pipeline that maintains itself.

Auditing & finding gaps

Where the business leaks, and what to fix first.

How it works

1

Scope

A fixed, written scope before anything starts. You know what you're getting and when — no open-ended retainers.

2

Build

I set the architecture and ship in the open. You keep the repo, infra, and domain the whole way through.

3

Handoff

Reviewed, secure, documented. Your team can read it, run it, and extend it without me in the loop.

Plans

No contracts, cancel anytime. Start with a call, hire by the week, or bring me on monthly as a fractional builder.

Hourly consultation

$95 / per hour

Best for a focused call — strategic advice on growth or architecture, or a quick fix to something in your automation or no-code setup.

Rated by 100+ founders


  • Live over Google Meet or Zoom
  • Any question, any topic
  • Booked in 30 or 60-minute blocks
Book a consultation
Most popular

Weekly sprint

$799 / per week

Best when you need on-demand build and no-code work — without the cost and overhead of training and retaining a full-time hire.

Save ~70% vs. a full-time developer


  • Unlimited requests
  • Unlimited revisions
  • One active task at a time
Start a weekly plan

Monthly retainer

$4,995 / per month

Best for a lean SaaS startup that needs a fractional builder — strategy and execution shipping every single week.

~82% cheaper than a full-time hire


  • Strategic planning & execution
  • Priority support
  • Three active tasks at a time
Start a monthly plan

Every plan starts with a scoped, written plan — and you own the repo, infra, and domain the whole way through.

Track record

15+ years building
250+ clients shipped for
5.00 Upwork rating · Top Rated Plus

Questions

Why not just hire a full-time employee?

A full-timer gives you availability, but an engagement like this gives you specialised range — build, automation, and growth in one person — at a fraction of the cost, with none of the onboarding overhead. You spin it up when you need it and pause it when you don’t.

What do unlimited requests and revisions actually mean?

You can queue as many requests as you like and ask for as many revisions as it takes. I work one task at a time and keep going until you’re 100% happy with the result before moving to the next.

What if I only have a single request?

That’s fine. Start on a weekly or monthly plan, pause your subscription the moment the work is done, and pick it back up whenever something new comes up.

Which stacks and no-code tools do you work with?

On the code side: React, Next.js, Node, Supabase, Postgres. On no-code and automation: Bubble, Webflow, Airtable, Zapier, and make.com — plus the analytics, CRM, and email tooling that sits around them.

Can I get a time and cost estimate before signing up?

Yes. The hourly call exists partly for this — we scope the work and I give you a written estimate of time and cost before you commit. Complex builds may shift as we learn, and I’ll always flag that early.

Why are your rates higher than other freelancers?

Fifteen years, 250+ engagements, and a perfect Top Rated Plus record on Upwork. You’re paying for work that ships correctly the first time and code your team can actually own — which is cheaper than fixing the alternative later.

Get in touch

Tell me what you're working on — a build, a migration, or a team that needs to ship safely with AI. No forms, no funnel.